Kancart now
supports shopping cart templates like ZenCart, Magento, ECShop, Prestashop,
CSCart, OpenCart. And more templates such as oscommerce will be supported soon.
If Kancart’s clients want to develop their own websites or shopping cart
system, technology standard details will be provided as well.
If you use the
templates listed above, Kancart is able to move your websites on the PC to
mobile devices. Mobile websites or native apps for iOS or Android are all
available with us. Whatever you choose to use mobile websites or apps, you are
able to manage category, items, and orders in your existing backend system.
There is no need to change your business. Before continue, let us take a tour
to see what Kancart will do when users request to build up a mobile template or Kancart web API service.
Some of your
customers may give up shopping with you because you do not have a mobile
website while they are visiting you via their mobile devices. The result is
that you lose lots of potential orders which are brought by mobile traffic. Fortunately,
Kancart can help you solve these problems in these ways:
1)
Build your mobile channels at lowest cost with ease, up to 1/50 cost of
building it by yourself;
2)
Several styles of templates are available to free choose, and it’s also
available if you want to fully customised your own style;
3)
Integrate with your current shopping cart system, no influence to current
category items and orders management;
4)
Collaborate tightly with PayPal, quick login and checkout, avoiding
excessive words input, easy for customers to making orders;
5)
Technical supports for services provided in the backend system;
Kancart defines a mobile
commerce API protocol. We call it Kancart open API. It is special designed for
mobile apps. It is safe, fast, less network traffic and lightweight but
supports a full mobile commerce solution. Not only your mobile store connects
your online store by Kancart open API,
including vending machine, touch screen, game console, etc. All could be your
sales terminal! Your Open API also be created at the same time, any third-party
application could be your sales channel. You still manage your items, categories,
orders, coupons in your existing backend system. Mobile clients pull data from
your server and push data back to your server in real time.
At Kancart, big merchants and small-mid
merchants will be served respectively. For example, we may help big merchants
to publish their own brand iOS and Android native apps. Other mobile devices
such as Nokia and Blackberry will be covered by Kancart’s mobile web cloud
service. On the other hand, small-mid merchants can cover their users by Kancart’s
mobile web cloud service. Users will be redirected to mobile site by our
service.
Below an actual case will be provided as
an example to explain what Kancart will do with our clients. Polishop is a big
traditional retailer in Brazil. Their major business items include trading
electrical devices and everyday basic needs. Their traditional sales channel in
the past was TV direct-sale and real shops. At the same time, Polishop has
built their online shopping mall, which is selling their products to Brazil and
Argentina. In Brazil, they own over 250 real shops, covering major Brazilian
cities and business districts.
At first, Polishop aims to release an app
for iPhone and Android. It’s true that sales results will increase if they
build an extra sales channel on the mobile platform. But actually they can do
more. Kancart designed a brand new sales channel model (see image below) for
Polishop to stimulate their potential sales target. Now each Polishop’s
customer can visit http://m.polishop.com to access Polishop by their on-hand mobile
devices.
Here are the details of Kancart’s function
design for Polishop, to show how to mixture different sales channel such as TV,
real shops, online shops and products catalogies magazine. The final target is to connect between offline worlds to online shop
of Polishop.
1) Creative Coupon: Users need to open the coupon on the touch screen,
which will give them fun to interface with you.
2)
Products Video Details: Customers can watch the product’s video that
interests them.
3)
SNS: It will be convenience for customers to upload and share their photos,
which is helpful to brand promotion.
4)
Products Comparison: The smaller screen is an obvious disadvantage for
mobile devices. As a result, it is impossible to display several products
together in one screen. Kancart’s solution to Polishop is to compare only two
products at one time. Users choose just one as their preference and continue to
next turn until they are fully satisfied with the products.
5)
Dynamic products display: It’s always a dilemma for merchants to
consider pictures first or words first when products are displayed to their
customers.
6)
TV images recognition: The video is indexed in advance and capture some
images per second while doing the same thing on the mobile device. The
situation of advertisement recognition will be very clear after making a comparison
with server side. All customers need to do after successful recognition is to
open the product details page and put the product to shopping cart when a
purchase decision is made.
7)
QR code recognition: Different QR codes reflect different customers’
actions. Merchants are able to pre-setup all following activities for their
customers. When a QR code is scanned by a consumer, a following activity will
be assigned to the consumer which depends on the code. The result is that
consumer can get desired products easily with just scanning a QR code. Several
operation steps have been omitted and more traffic will be converted to orders
(see image below left).
8)
Watch Polishop TV programmes on your smart phone: Just let the clients
watch TV programmes easily at any time, any place.
9)
Real shops location service: Sometimes even the
customers are basically satisfied with the products they viewed in the online shop
however they still hope to try it before they decide to purchase. At this time
the located service will be a useful one. Potential consumers will be attracted
as many as possible, which definitely brings more orders for Polishop (see
image above right).
10)
Notification Push: Kancart provided services to help merchants push
notifications to iPhone and Android client terminal. But it is important to pay
attention to junk notifications. If the customers always receive useless
information from you, then your apps are threatened to be uninstalled.
Want to see
more examples? Interested in the services Kancart provides? If you want to install
zencart mobile template instantly, come to Kancart’s homepage to see more details and have your
own mobile shop today in just one minute!
No comments:
Post a Comment